Overview
Bold, O-riginal, and creative. Absolut Vodka launched in New York, 1979. Our transparent and label-less bottle, inspired by an 18th Century medicine bottle, stood out from its tall, flashy, competitors. This was 1970s New York, after all. You had to be different to get noticed.
Absolut Elyx is a true luxury vodka, built on the principles of quality, integrity and craftsmanship, distilled in a manually operated vintage copper still from 1921. The result is an award winning vodka with a rich and smooth mouth feel. We call it liquid silk. Perfect for your martinis or even on the rocks.


























































































